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avatar for Karla Ruiz Cofi

Karla Ruiz Cofi

Digital Awareness
Founder & CEO
Guatemala City, Guatemala
As an Interactive Communication & Social Media Specialist I've been a business developer focused on Online & Mobile technologies for 10 years. I have expertise delivering Interactive Integrated Solutions through a wide range of digital platforms combining WEB, MOBILE and SOCIAL MEDIA. Through all this years I've been studying the impact technology had on the evolution of the human being, how this has affected the way we relate with each other and our behaviour as consumers.

As an Entrepreneur, my biggest accomplishment is MILKnCOOKIES, Digital Agency declared "top 5 leader in E-Entertainment" by the World Summit Award organised by the UN, and declared as 1 of the 8 "Global Champions" awarded by the World Summit on the Information Society during the 10 year review in UNESCO. Both are awards for "building knowledge societies for peace and sustainable development".

My latest endeavour is called DIGITAL AWARENESS, a Program that aims to empower women through technology by creating new job opportunities that allow them to export specialized social media services based on specific niche needs.

As a Speaker, I’ve been giving Workshops, Talks and Conferences at events on technology, entrepreneurship, and self-improvement—topics on which I’ve been invited to speak at nearly every university in the country. I believe that sharing knowledge and experiences is a very powerful way of contributing for a better world, and I am personally committed to that cause! When we share knowledge, others can take that information as a seed and make it grow into amazing things. Offer information of value to others, make it viral, connect the dots and be amazed by the results. Based on this idea I create the Digital Consulting Program MnC RECIPES to share what I’ve learn the past 10 years, so we can create shared value and change the world together!

As an Artist my work is based on the idea of communicating positive messages through colorful and big format canvas, with a contemporary and a very modern aesthetic. My latest collection is called “Something to Share” compose of 15 pieces each one communicating my life’s philosophy… The central piece is called “Happiness is a Choice!”.

But my real achievements in life have been a series of things that have create a positive impact in my life and the ones around me. I do believe that little things can make a big difference but enough of them can really change the world! Leaving the world slightly more inspiring, beautiful and sustainable than when you found it—that's success to me.